Knowing the market in which you want to operate and its rules it is as important as knowing your company and the product that you can offer. For these elements, it is important to have a point of connection and a contact person who will provide adequate assistance in developing a winery export strategy
Preliminary work to make the product “exportable” and assessment of the company’s export capabilities focusing on aspects to be strengthened before exporting (pro/cons)
Study and analysis of the markets to which a company wishes to export by thoroughly studying their consumes and culture
Updating of communication materials to create contents in line with the needs and ways suitable for each market
Research and selection of foreign importers through participation in major trade fairs and B2B
Follow-up, organization of the first samples and orders (label and document management) until the creation of a real business relationship with the customer
Organization and implementation of promotional activities and business shadowing abroad in existing markets
