Learning by Tasting
- Preliminary work to make the product “exportable” and assessment of the company’s export capabilities focusing on aspects to be strengthened before exporting (pro/cons)
- Study and analysis of the markets to which a company wishes to export by thoroughly studying their consumes and culture
- Updating of communication materials to create contents in line with the needs and ways suitable for each market
- Research and selection of foreign importers through participation in major trade fairs and B2B
- Follow-up, organization of the first samples and orders (label and document management) until the creation of a real business relationship with the customer
- Organization and implementation of promotional activities and business shadowing abroad in existing markets